
Vice President of Digital Innovation & Mobile, Bernard Hodes Group
As the Vice President of Digital Innovation for Bernard HODES group, I'm part of a team driving innovative digital product development. Bernard HODES Group develops recruitment web strategies and talent management initiatives for clients such as Bank of America, Citi, FedEx, MetLife, Discover and Wellpoint.
Prior to joining Bernard HODES Group, I was responsible for developing innovative strategies and solutions to increase user engagement and audience growth for Cox Newspapers' websites and mobile product offerings. Utilizing my experience with interactive gaming to increase brand awareness, I created "Nail the Interview" targeted to engage and educate job seekers while seamlessly integrating in-game sponsorship opportunities. "Nail the Interview", a 2006 NAA Digital Edge award winner, continues to attract and engage new users on all Cox Newspapers' websites as well as other newspaper websites across the country.
I have a passion for developing rich interactive applications and marketing strategies designed to extend brand awareness online, cultivate new audiences, and create meaningful connections between online consumers and companies.
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»Bernard Hodes Group | Homepagehttp://www.hodes.com/
»Innovation for Digital Talent Acquisition (Presentation)
http://slidesha.re/mmWW8k
»My Blog
http://kanecochran.com/


























